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- Open positions at Naterra
LOCATION: Coppell, TX
Product Development Coordinator
GENERAL DESCRIPTION
The Product Development Coordinator will support the product strategy and development for brands within the Naterra portfolio. This role will primarily assist in the maintenance and development of product assortments to drive line extensions and introduce innovation to portfolio both domestically and internationally. The Product Development Coordinator will work closely with Marketing personnel cross-functionally to support marketing campaigns, promotions, communication materials, PR, and social media campaigns.
REQUIRED EXPERIENCE & QUALIFICATIONS
- Bachelor’s Degree
- 0-2 years of experience in a Corporate Retail or Product Development role
- Ability to create strong working relationships within company and external partners
- Ability to multi-task, and effectively prioritize workload in a fast-paced, frequently changing environment while remaining detailed and organized
- An entrepreneurial spirit and a bias for taking action
RESPONSIBILITIES AND ESSENTIAL DUTIES
- Support key brand strategies, marketing plans and product innovations that will drive Naterra growth and disrupt existing category leaders.
- Assists the Product Development Manager in all aspects of the assortment planning process; including researching trends, performing competitive and pricing analysis, submitting lab requests, making product recommendations, and preparing for Sales line reviews
- Support International launches by maintaining and providing registration documentation to International team members with help from manufacturing partners
- Prepare and distribute product development briefs and spec sheets for manufacturers and other cross-functional partners.
- Support the management and organization of key samples and formulation documentation
- Manage aspects of item setup and the trafficking of key deliverables including sell sheets, product samples, and the routing of artwork
- Report out status updates on project timelines to PD team members
- Support cross- functional department initiatives with the planning, executing, and tracking of marketing programs such as product samples, sell sheets, & item specifications.
LOCATION: Coppell, TX
Sales Planner
GENERAL DESCRIPTION
Do you have experience in Consumer Packaged Goods (CPG) and feeling up for a new challenge and an opportunity to advance your career?
At Naterra our core values are Candor, Teamwork, and Innovation and we expect team members to bring these skills to the work that they do. If you have a strong work ethic, critical thinking skills, and are an excellent communicator then we may have the perfect opportunity for you!
We are looking for a Sales Planner to help support our sales organization. The Sales Planner is responsible for the Sales Forecasting Process to ensure accurate visibility to shipment needs and delivering to retailer Fill Rate targets. On the Naterra Sales Team you will be able to own and influence the relationship between our internal sales team and the Operations arm of our organization. You will be a valuable team member that supports the Sales team to optimize our account planning, forecasting, and operational efficiency to enable the team to achieve our annual sales plan. In this role, you will work closely with our account managers, demand planner, and production schedulers. This role presents an opportunity to collaborate and grow within the organization.
REQUIRED EXPERIENCE & QUALIFICATIONS
- Sales Forecasting – maintain accurate forecasts that represent retailer needs for replenishment, initial fill, and promotional support orders according to planned shipment timing.
- Ability to understand multiple retailer go-to-market strategies – as evidenced by the ability to shift strategies and solutions as required.
- Provide ongoing tracking, analysis, and measurement of business trends and growth opportunities.
- Support new item launches by building collaborative forecasts with account manager partners.
- Develop seasonal baseline indexes and determine seasonality adjustments needed for key periods.
- Develop a monthly Demand Review process.
- Act as the voice of sales in weekly production priority meetings.
- Maintain accurate distribution trackers of customer and item lists.
- Coordinate exit strategy planning for sku rationalization process to reduce excess inventory.
- Sales and analytical support to help in preparation for all line reviews.
- Take active role in preparing and providing quarterly business reviews both internally and with the retail customer.
RESPONSIBILITIES AND ESSENTIAL DUTIES
- 3-5 years working in the Consumer Packaged Goods (CPG) industry in Sales, Demand Planning, Category management, or Customer/ Account Management.
- Bachelor’s Degree
- Analytic experience and curiosity for the business.
- Strong problem-solving capabilities and a track record to finding solutions to complex problems.
- Knowledge and general understanding of CPG industry.
- Experience working within a P&L scorecard and tracking trade spend.
- Proven customer management experience- as evidence by previous roles with responsibility for customer strategy and execution.
- Excellent knowledge of sales analysis and metrics including retailer specific POS systems, Syndicated data sources like Nielsen, IRI, Numerator, or Tableau.
- Critical thinking skills, not limited to piecing together data analysis to help create a sales story that is relatable to the specific retailer.
- Strong communication and presentation skills with the ability to tell a cohesive, fact-based sales story.
LOCATION: Coppell, TX
Junior Designer - Digital
GENERAL DESCRIPTION
The Digital Designer will support brand, marketing and product strategy for brands within the Naterra portfolio. This all-encompassing role will assist in the development and execution of marketing campaigns, product materials, web updates, PR and retailer support.
REQUIRED EXPERIENCE & QUALIFICATIONS
- Works cross-functionally with Brand, Marketing and Sales in regards to various needs within product, social, event, web support to deliver and effective user experience.
- Creates and produces digital design solutions for a variety of uses: websites, product graphics, email templates, social media graphics & videos, brand campaigns, brand and retailer product display pages, rich media and photography.
- Understand brand(s) messaging, style and direction to help provide engaging and elevated content that is also cohesive in an omni-channel environment.
- Keeps a working knowledge of industry and competitor trends in regards to content style and tactics.
- Adhere to deliverables and deadlines with open communication.
RESPONSIBILITIES AND ESSENTIAL DUTIES
- Bachelor’s Degree
- 1-2+ years of experience in design
- Experience in Consumer-Packaged Goods industry preferred
- Ability to balance creativity with organization and business acumen.
- Proficient use of Adobe Creative Suite (i.e. Photoshop, Illustrator, Indesign) + Canva + MS PPT
- Skilled at delivering in a fast-paced environment.
- Keen eye for details, ability to proof work for quality and accuracy.
- Strong communication (written and verbal) + strong organization & collaboration skills
- High level of professionalism and integrity with a positive, can-do attitude
LOCATION: Coppell, TX
Social Media Coordinator
GENERAL DESCRIPTION
Naterra International Inc., parent company of Tree Hut and Baby Magic, is looking for a talented Social Media Coordinator to assist with our brands’ social media presence. The Social Media Coordinator is responsible for assisting in the planning, execution, and measurement of cross-channel digital marketing programs to support both brands. This position plays a key role in maintaining our strong following growth and digital marketing success across both brands through engaging content and community interaction. This role will report directly to the Digital Marketing Manager.
REQUIRED EXPERIENCE & QUALIFICATIONS
- Bachelor’s degree required, preferably in communications, marketing, or digital media.
- 1+ years of professional experience working in social media, CPG/retailer experience a plus.
- Passion for social media and proficiency with major social media platforms and social media management tools
- Experience with digital advertising platforms including TikTok Ads, Meta Ads, and Google Ads
- Strong copywriting and copy-editing skills
- Knowledge of media editing software, including Photoshop, Canva, Premiere, and After Effects
- Ability to understand historical, current, and future trends in the digital content and social media space
RESPONSIBILITIES AND ESSENTIAL DUTIES
- Support a results-driven social media strategy.
- Develop and curate engaging content for social media platforms.
- Assist in the creation and editing of written, video, and photo content.
- Produce live social media content, may require on-screen presence.
- Maintain unified brand voices across different social media channels.
- Collaborate with marketing team to create a social media calendar.
- Monitor social media channels for industry trends.
- Interact with users and respond to social media messages, inquiries, and comments.
- Review analytics and create reports on key metrics.
- Assist in the development and management of the social media marketing strategy.
LOCATION: Coppell, TX
Marketing Coordinator
GENERAL DESCRIPTION
The Marketing Coordinator will support brand, marketing and product strategy for brands within the Naterra portfolio. This all-encompassing marketing role will assist in the development and execution of marketing campaigns, communication and product materials, web updates, PR support as well as admin support.
REQUIRED EXPERIENCE & QUALIFICATIONS
- Bachelor’s Degree
- 1+ years of experience in marketing preferred
- Experience in Consumer-Packaged Goods industry preferred
- Strong communication (written and verbal) + strong organization skills
- Proficient use of MS Office Suite
RESPONSIBILITIES AND ESSENTIAL DUTIES
- Coordinate with and assist Sr. Marketing Manager and Brand Managers in various marketing needs in regards to product, event, web, content marketing campaigns etc. This includes content planning, photoshoots, copywriting, PowerPoint presentations, Excel spreadsheets, product information sheets, asset storage, organization and delivery through our DAM (Bynder) and trafficking of all brand jobs with Design Team to completion.
- Support key brand strategies, marketing plans and product innovations by way of messaging & aesthetic coordination that will drive Naterra growth and disrupt existing category leaders.
- Create, proofread, and edit copy for various marketing channels, ensuring consistent voice and medium deliverables are met. This includes collaboration with the Product Development and Brand Teams on product packaging as well as launch materials such as web, sales presentations and sell sheets.
- Communicate with vendors and agency partners to deliver support on marketing programs, media plans, PR events and creative elements.
LOCATION: Coppell, TX
Shopper Marketing Manager
GENERAL DESCRIPTION
Do you have experience in Consumer Packaged Goods (CPG) and feeling up for a new challenge and an opportunity to advance your career?
At Naterra our core values are Candor, Teamwork, and Innovation and we expect team members to bring these skills to the work that they do. If you have a strong work ethic, critical thinking skills, and are an excellent communicator then we may have the perfect opportunity for you!
We are looking for a Shopper Marketing Manager to join our team to search for new and innovative ways to create connections with our customers.
This position is responsible for driving the growth of our company’s brands through the development and implementation of key programs with our retail partners. This position will work with both sales and marketing to understand the national shopper marketing strategy, key shopper data, affinities, and insights to develop and implement customized support plans meeting the needs of retailers and markets.
REQUIRED EXPERIENCE & QUALIFICATIONS
- Bachelor’s degree in Marketing or equivalent experience.
- 4+years of recent experience in Shopper Marketing, Retail Marketing or Brand, ideally in CPG.
- Excellent communication skills, including personal presentation, email and telephone interaction.
- Ability to travel up to 25%, occasionally working evenings and weekends as needed for special assignments.
- Strong planning, budgetary and project management competencies
RESPONSIBILITIES AND ESSENTIAL DUTIES
- Responsible for developing and leading the Shopper Marketing strategy and plans for a portfolio of brands. This position will leverage consumer, shopper, and channel insights to create solutions that drive buy rate.
- Responsible for collaborating with Sales, Insights, Marketing, and eCommerce teams to develop and execute strategy.
- Partner with Sales team to develop integrated trade and marketing calendars for the key retailers, driving volume and brand equity for established brands and innovation.
- Utilize syndicated data tools to measure program performance and share results internally and externally.
- Make data-driven decisions through KPI analysis, trends, and insights.
- Work with agency partners to monitor latest market, consumer, and shopper trends, sharing with sales and cross-functional teams as needed.
- Develop and maintain strong working relationships with key stakeholders: both internal and external, including regular communication and partnership with retail and sales leads.
- Manage marketing/project budgets.
About Naterra
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